THE Brand is the Business.

Strategy is the Difference.

Brian Scott Riordan ensures that brands don’t just exist—they lead. A Brand Turnaround Expert with deep expertise in enterprise strategy and global alignment, he works with companies to build strategic ecosystems where business and brand work as one.

Leadership in Action

  • FTI Consulting

    Unifying a Global Brand & Driving Market Impact

  • ELEVEN BY VENUS WILLIAMS

    A legendary athlete. A bold brand vision. A game-changing retail and e-commerce evolution.

  • 1 HOTELS

    Unifying a Brand’s Digital & Hospitality Strategy for Major Growth.

  • APPLE CARD X GOLDMAN SACHS

    High-Stakes Brand Strategy That Closed the Deal

  • ENCORE PERFORMANCE

    A Story of Reinvention, Family, and Breaking Boundaries. Published by Atria Books

  • John allan's

    Building the Ultimate Men’s Lifestyle Brand

  • 30 E. 31 x Douglas Elliman

    Positioning a new Luxury Landmark in NoMad, NYC

  • U.S. Trust x Bank of America

    Transforming a Legacy Brand & Defining the Future of Wealth Management

“It’s a competitive world. Everything counts in large amounts.”
— Depeche Mode